Fundamentals of Business (Period 4)

Course Description

 Course Description: Through Fundamentals of Business, students will be introduced to the principles and practices of contemporary business, become fluent in business language and concepts, and will examine the driving forces that determine an organization's success or failure. Students will learn the characteristics of a successful business, including the market conditions, organizational details, management fundamentals, and financial analysis critical to a company's success. Topics that will be covered in the course include economic decisions and systems, international business, social responsibility and ethics, forms of business ownership, entrepreneurship, risk management, finance and other important elements of business. Upon successful completion of this course, students will be prepared for further coursework in marketing, accounting, communications, and management. This course meets the UC requirement for a “g” elective course.
 
Key Assignments and Projects:
  • The Culture of Business – Presentation and Persuasive Paper
  • Business Proposal and Business Plan & Peer review
  • Marketing Plan – Including “What If” scenarios and Breakeven analysis
  • Executive Summary with a Strengths, Weaknesses, Opportunities
    and Threats  (SWOT) analysis
  • Create and Present Risk Management plan, write reflective paper
  • Calculate the True Cost of Credit (Excel Spreadsheet)
  • Vehicle Insurance – Research, Socratic Seminar, Persuasive Essay